Daimler Truck North America (DTNA) provides comprehensive products, services, and technologies for the commercial transportation industry. They design and manufacture medium and heavy-duty trucks, school buses, and vehicle chassis under the Freightliner, Western Star, Thomas Built Buses, Freightliner Custom Chassis Corp, and Detroit brands.
PetScreening®’s “Open the Door” campaign utilized innovative direct mail pieces—ranging from video brochures to 3D doghouse mailers—to engage property management companies and boost adoption of their pet policy management platform. The campaign achieved significant buzz and even covered its own costs through early adopters, demonstrating its effectiveness and impact.
A candid conversation with Kinetic’s in-house creative lead about branding, graphic design, visualization, and how to overcome creative roadblocks in honor of International Creativity Month.
At a creative agency, collaboration is the name of the game. The Kinetic team is constantly working together to create any number of things, from project proposals and online training modules to fun and effective branding elements. Of course, like Read more
We’d all like to be motivated one hundred percent of the time. It would make for more energy, more productivity, and greater profit. But alas, we’re human, and in today’s competitive market, dealers and manufacturers alike can find themselves experiencing Read more
There it is, staring you down, that giant red box constantly reminding you: you have 161 unread emails. They’ve all hit your inbox in the last two hours. And the worst part? Three-fourths of them are from your internal team. Read more
My dad has this saying: “life writes a pretty good story.” Now, perhaps it’s not always a story other people want to hear, but for the most part, he’s right. Life has a way of taking you on a wild Read more
Virtual training is hardly a new concept, but in light of a new norm, it’s gaining popularity. I took an online Communications course 15 years ago while earning my degree. Back then, it was pretty simple: each week, I was Read more
In 2004, a Harvard student and his buddies created a social network that we now know of as Facebook. Many would say that was the real beginning of social media because following that, has been the emergence of platforms like Read more
The COVID-19 pandemic has undeniably changed the way we do business, if not forever, at least for the foreseeable future. Social distancing has forced many organizations to become more proficient at conducting business virtually and this includes virtual training. But Read more
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