Our Favorite Local Spots

These are the Kinetic team’s favorite local spots for a team lunch, coffee break, sweet tooth craving or happy hour drinks. Read on to find out why each made our list. First, our Fort Wayne, IN, favorites: Banh Mi Barista Read more

By Ulysses, ago

Get to Know Us

We may be slightly unicorn-obsessed, a little all over the place (geographically), and have terrible taste in sweaters, but that’s also everything we love about our team! Scroll down a little further for the details, as well as the full Read more

By Ulysses, ago

Meet Michelle & Stacy

Get to know our owners and co-founders, Michelle Alonzo and Stacy McHorse, by reviewing their answers to these thirteen questions. What was your first job? Michelle (M): At 15, I became a gymnastics instructor, because I loved helping young gymnasts Read more

By Ulysses, ago

Meet Kinetic

Get to know Kinetic. We sat down with co-founders Michelle and Stacy to answer 13 questions about the company’s history. Why was Kinetic founded? In 2005, Kinetic was born out of a desire to produce great work that delivers real results and Read more

By Ulysses, ago

Customer Satisfaction – Are Your Dealers Crossing the Finish Line?

After months (okay years) of hesitation, my husband and I decided to take the plunge and purchase all new kitchen appliances (which, for the record, were all on their last leg). So to start, we researched products online, then took a few trips to major retail chains and finally had to face the grim reality of just how much it was going to cost. After extensive online research combined with good and bad shopping experiences and evaluating several brands and price comparisons, (more…)

By Ulysses, ago

Building Customer Loyalty

First of all, I need to start out by saying that my wife and I are Mac fans. A couple of weeks ago, we ran into a problem with my wife’s iPhone. After doing some troubleshooting online, we decided to Read more

By Ulysses, ago

Does Your Channel Protect the Brand?

I recently received the question, “Does your channel protect the brand?” A friend’s elderly mother purchased a new car. She opened the owner’s manual to figure out how to set her favorite radio stations when she got home. Can you Read more

By Ulysses, ago

Inspect What You Expect

A recent Consumer Reports survey found that 64% of customers walked out of a store in the past year due to poor service. An American Express Global Customer Service Barometer survey reported that 70% of consumers said they’d spend 13% more Read more

By Ulysses, ago
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